Lost in the Labyrinth: Brand Energy Power and Vision Clarity

Kathleen Peterson Articles

This installment of Lost in the Labyrinth focuses on Brand Energy Power, an organization’s internal furnace that breaks down silos and builds brand momentum at every level. How do we build Brand Energy and continue to fuel the fire in the Call Center? Vision Clarity stokes the furnace and builds into each business unit a sense of strategic connection to the rest of the enterprise.  How to engage the workforce in fueling the brand to change Contact Center conversations and get the energy flowing in the right direction.

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